Hello Sunshine and iHeartPodcasts Join Forces To Launch New Daily Podcast "The Bright Side"
Hosted by Journalists Danielle Robay and Simone Boyce, the Podcast will bring its Audiences a Much-Needed Dose of Inspiration, Positivity and Joy Each Day
Listen to the official trailer now
NEW YORK 鈥 March 8, 2024 鈥 In celebration of International Women鈥檚 Day, Hello Sunshine, a part of Candle Media, and iHeartPodcasts, the No. 1 podcast publisher according to , announced today they have teamed up to launch 鈥溾 鈥 an innovative, new, female-led audio project that will inspire listeners and add joy to their morning routines. Debuting March 25, 鈥淭he Bright Side鈥 is co-hosted by journalist, TV host and podcaster, Danielle Robay and Emmy-nominated journalist, host and producer, Simone Boyce who will deliver a daily morning show-style podcast created to inspire, educate and empower women as they tackle life each day. This new format will bring the Hello Sunshine community together for a daily dose of entertainment, culture, wellness, fashion, books and more. The announcement was made today during a conversation at the SXSW Festival in Austin, TX.
Reese Witherspoon will serve as executive producer on the podcast alongside Maureen Polo and Natalie Tulloch for Hello Sunshine; and Ali Perry and Conal Byrne for iHeartPodcasts.
鈥淭he Bright Side鈥 is a funny, approachable and intimate forum that will tackle life with optimism. Committed to exploring the world through a female-centered lens, Robay and Boyce will share fresh, nuanced and playful perspectives on everything from pop culture to wellness, lifestyle and beyond. For 30 minutes each day, listeners will join the hosts as they share the bright side of life, alongside experts and celebrity guests.
鈥淲e have found that our audience makes it a point to seek out positivity in their personal and digital lives with 59% of female consumers agreeing that they want content that makes them feel joyful,鈥 said Maureen Polo, Head of Direct-to-Consumer at Hello Sunshine. 鈥淧odcasting offers a level of thoughtful engagement you can鈥檛 really get in other media types, which is why it is such a perfect medium to launch 鈥楾he Bright Side.鈥 We have been tracking the exploding podcast medium for a while 鈥 seeing new audiences, formats and genres everyday 鈥 and know that iHeartPodcasts is the best partner given its unmatched production, marketing and sales acumen at a level few others in media can deliver.鈥
鈥淗ello Sunshine is the perfect partner for this ambitious project, given their incredible sense of cultural issues and trends, and their astute, highly engaged fanbase,鈥 said Will Pearson, President of iHeartPodcasts. 鈥淧odcasting has managed to reinvent a few genres now 鈥 from fiction to sports to health and wellness 鈥 and we believe it can also innovate on this idea of a daily 鈥渕orning show,鈥 a format that is prevalent in TV, but is still missing in the podcast medium. With Reese and her team at the creative helm, we are excited to launch this show together.鈥
鈥溾 will be distributed by iHeartPodcasts, which is home to more than 850 original podcasts with over 200 million downloads each month. iHeartPodcasts span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime鈥攁nd everything in between鈥攎aking iHeart the largest publisher of podcast content in the world.
Listen to 鈥淭he Bright Side鈥 beginning March 25 on the iHeartRadio app and everywhere podcasts are heard. Listeners can hear the official podcast trailer now,
Editor鈥檚 Note:
Include the podcast audio player directly into any online article or website using the below embed code.
<iframe allow="autoplay" width="100%" height="300" src="" frameborder="0"></iframe>
Download the show鈥檚 cover art .
About Hello Sunshine
Founded by Reese Witherspoon, Hello Sunshine puts women at the center of every story it creates, celebrates and discovers. Hello Sunshine tells stories across all platforms 鈥 from scripted and unscripted television, feature films, animated series, podcasts, audio storytelling, and digital series 鈥 all shining a light on where women are now and helping them chart a new path forward. Hello Sunshine is also home to Reese鈥檚 Book Club. Fast growing in reach and influence, this community is propelled by meaningful connections with stories, authors, and fellow members. Hello Sunshine is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. Candle is run by its Co-Chairmen and Co-CEOs, leading entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone鈥檚 flagship private equity business.