߲ݴý and Sports Illustrated Launch “The Bag with Rashad Jennings and Lindsay McCormick”, an Original Podcast Discussing the Global Sports Market

The duo is teaming up to make sense of all the dollars in the sports world 

WHAT: ߲ݴý and teamed up to announce an original podcast series featuring two of the brightest minds in the sporting business today, “.” Hosted by former NFL star, NFLPA Players Representative and best-selling author, Rashad Jennings, and sports and business journalist, Lindsay McCormick, the weekly show will help listeners understand the business behind sports, touching on NFTs and cryptos, to fantasy and athlete contracts. 

In the debut episode, Jennings and McCormick kick off their sports and business podcast with a discussion of Deshaun Watson’s $230M guaranteed deal and how the new streaming platform NFL+ premiere is one in the NFL’s larger plan of getting into the data business. In addition, special guest Shawne Merriman joins the show to discuss his transition from NFL superstar to league owner of Lights Out Xtreme Fighting, his mentee relationship with Dana White, and the business opportunities presented by the evolving sports media landscape. 

Throughout the series, Jennings and McCormick will not only share their own firsthand experiences and expertise on navigating the sports business world, but will also sit down with guests like former NFL All-Pro Shawne Merriman, fantasy football guru Matthew Berry and sports marketing entrepreneur David Meltzer as well as other leading industry experts. 

WHO: Rashad Jennings is a former NFL star, NFLPA Players Representative who made foundational changes to the basic NFL contract structure, before proving his versatility by winning Dancing With The Stars, launching his own foundation, and authoring a best-selling book.

Lindsay McCormick is an award-winning sports & business journalist, investor, and judge on the entrepreneurial competition reality series Elevator Pitch.

WHEN: The first episode of “The Bag with Rashad Jennings and Lindsay McCormick” is available today Tuesday, September 6, with new episodes airing daily. Listen to the debut episode . 

WHERE: “The Bag with Rashad Jennings and Lindsay McCormick” is distributed by iHeartPodcasts. Listen to the podcast on the iHeartRadio app or wherever you get your podcasts. 

EMBED: <iframe allow="autoplay" width="100%" height="200" src="https://www.iheart.com/podcast/1119-the-bag-with-rashad-jenni-101473771/episode/introducing-the-bag-with-rashad-jennings-101473782/?embed=true" frameborder="0"></iframe>

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About Sports Illustrated

Sports Illustrated (SI) is an unparalleled and influential leader recognized for shaping modern culture and uniting athletes, teams and fans worldwide. At the intersection of sports, lifestyle and entertainment, Sports Illustrated is a 360-degree enterprise that delivers immersive content, innovative digital experiences, unforgettable events, and original products. Its award-winning media arm brings powerful storytelling to life through probing profiles and up-to-date news on SI.com, across social media platforms and through the monthly print magazine. The most trusted name in sports transcends media through SI Tickets, a fan-first ticketing platform, SI Sportsbook, a digital sports betting platform, SI Studios, the brand’s home for film, TV, and long form audio adaptations of SI’s thought-provoking storytelling, and more. SI brings its unique and authentic perspective to marquee events and captivating brand activations including The Sportsperson of the Year Awards, “The Party”, SI Swimsuit Launch Weekend and the SI Circuit Series. For more information, visit . 


 

About ߲ݴý, Inc.

߲ݴý, Inc. (Nasdaq: IHRT) is the leading audio media company in America, reaching over 90% of Americans in every month. iHearts broadcast radio assets alone have more consumer reach in the U.S. than any other media outlet; twice the reach of the next largest broadcast radio company; and over four times the ad-enabled reach of the largest digital only audio service. iHeart is the largest podcast publisher according to Podtrac, with more downloads than the next two podcast publishers combined and has the number one social footprint among audio players, with seven times more followers than the next audio media brand, and the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services. Visit ߲ݴý.com for more company information.